Monthly Archives: October 2016

Startup Weekend Louisville 2016

At Blackstone, we are really big on educational experiences, as our intern Alex Haynes found out during Startup Weekend Louisville. Alex and his team pitched their business idea—The Glass Capitol— to their Startup Weekend peers and mentors. This is his account of how nerve-wracking but ultimately educational an experience like this can be. Startup Weekend […]

Top 5 Fridays: Marketing Team (10/28/16)

There’s always something new to learn in the world of marketing. That being the case, it’s good for marketers to remain open to trying new things: new technologies, new tools, and new ways of doing things. Nowhere is this more evident than at fast-paced digital agencies like Blackstone Media. Fortunately, our tight-knit team of digital […]

Digital Marketing Tricks to Make Your Job a Treat

Halloween can be a blast when you’re on the treating side of life; digital marketing is much the same way. When it’s going great, it’s awesome; when it’s not, it feels like one big witch hunt. Identifying the ins-and-outs and the what-you-can-live-withouts inside of the marketing arena can begin to feel like an episode of […]

Top 5 Fridays: Development Team (10/21/16)

As a full-service digital marketing agency, Blackstone’s ever-expanding Development Team serves as the heart of many of our biggest and most interesting projects. Communication is key between this tightknit group of creators and thinkers, and daily learning is an absolute must. Fortunately, our developers are insanely passionate about what they do, so getting a chance […]

Top 5 Fridays: Client Services Team (10/14/16)

There is little doubt that the members of Blackstone’s Client Services team are all about communication—just spend a few minutes with them and see for yourself! Fortunately, this is a good thing; not only does the team’s geniality help Blackstone build great client-agency partnerships, it also comes in handy when it’s time to share articles […]

Top 5 Fridays: Design Team (10/07/16)

At a fast-paced digital agency like Blackstone, our designers are faced with a ton of daily challenges that they have to overcome through a mixture of creativity, resourcefulness, and sheer intuitiveness. Fortunately, we have some of the most creative, resource, and intuitive designers around, which is good news considering how pivotal the designer’s role is […]

3 Common Struggles for Digital Marketers

Regardless of the industry, many companies’ online marketing departments struggle with brand management. Even marketing professionals sometimes get stuck in their work. Brandobility recently conducted a survey where it polled social media and digital marketing professionals to ask them about their branding obstacles. Here are the most common responses: When Assets Go Missing Many marketing […]

Discovery & Your Company: Insight Into Everything

Needless to say, there have been countless business practices over the decades. The vast majority have only seen fleeting popularity before being discarded and ultimately forgotten. However, a select few have proven to be so beneficial to agencies and clients that they have accumulated widespread popularity over time, sometimes even going on to be accepted […]